Saje Product Design
Services
product design
strategy
Credits
ART DIRECTION: jamie anderson
photography: KORNELIA KULBACKI
PRODUCTION: CYNTHIA LY
overview
A few special times a year Saje produced limited edition and/or collaboration Ultrasonic Diffuser units in unique colours, shapes, and materials.
goal
As Senior designer on these projects, I worked to create newness and originality within a cohesive product range- allowing the limited edition units to shine, while still feeling comfortable sitting amongst the core units. With a focus on minimalism and nature, we worked closely with our vendors and collaborators to create materiality that felt from the earth, and colours that felt at home both in our stores and the end-user’s home.
outcome
Consistently selling out, the units created in 2019/2020 were beloved top-performers, returning in later quarters as spark units and driving the creative direction of the brand in product design for material, colour, and shape use.